Thursday, August 27, 2020

What Is Adaptation Essay Example for Free

What Is Adaptation Essay Adjustment in like manner sense is a framework response of creature which gives probability of a wide range of social movement and indispensable capacities. In different sources we can discover a definition that adjustment is totality of responses of live framework, which bolsters its useful steadiness during the time spent changes in states of condition. It tends to be likewise called plastic convenience of inside changes to outside changes too. Procedures of adjustment are aimed at supporting of solidness within life form and among living being and condition and are associated with self-protection of useful degree of self-managed framework and with decision of useful system of accomplishment the point. By psychical adjustment we comprehend consistent procedure of dynamic adjustment for human clairvoyants to states of physical and social condition which encompasses him, and furthermore the aftereffect of this procedure. To depict the procedure of adjustment we use likewise term â€Å"adaptation abilities†. Psychical adjustment incorporate degree of real change of an individual, level of his economic wellbeing and self-sentiment of fulfillment or disappointment without anyone else and his life. Tactile adjustment is clarified by change in capacity to respond at changes in condition with assistance of tangible framework, basing at the normal degree of boosts, which encompasses us. For instance, we feel the temperature of water as cold for the initial a few minutes, and later we discover it not all that cold, despite the fact that temperature didn’t transform: it is at a similar level, yet our creature was adjusted to this temperature and our receptors discovered this temperature as â€Å"normal†. It is adjustment. At the point when we are in fragrance shop and smelling various types of aromas, our nose looses it affectability after difference in a few scents †we really feel smells however we are adjusted to them and we can't differentiate between them.  When we stroll at night, our eyes are step by step adjust to dimness, and keeping in mind that the sun sets, we can find in the murkiness †however when we go out from live with brilliant light into the haziness, it takes some effort to adjust to obscurity after difference in introduction. Tangible frameworks are apprehensive components, which fill in as recipients of signs, advising about changes in condition, which encompasses the subject (extroreception) and in his living being (intrareception). We became accustomed to recognize five primary outer tactile frameworks, which get tangible data: cutaneous affectability (contact), sight, smell, taste, and hearing. These faculties present out premise of information about condition. Indeed, we have a greater amount of these frameworks (just cutaneous affectability causes feeling of cold, pressure, hot, torment, and so forth). Tangible frameworks comprise of receptors, apprehensive conductors and operational hubs. Each tangible framework gives sensation which is exceptional to it as it were.

Saturday, August 22, 2020

A Countrys Shape Can Impact Its Fortunes and Destiny

A Country's Shape Can Impact Its Fortunes and Destiny A countrys limits, just as the state of the land it envelops, can introduce issues or help to bring together the country. The morphology of most nations can be partitioned into five primary classes: conservative, divided, stretched, punctured, and distended. Peruse on to figure out how the arrangements of country states have affected their predeterminations. Conservative A conservative state with a roundabout shape is the least demanding to manage. Belgium is a model in view of the social division among Flanders and Wallonia. Belgiums populace is partitioned into two particular gatherings: The Flemings, the bigger of the two, live in the northern locale called Flanders-and speak Flemish, a language firmly identified with Dutch. The subsequent gathering lives in Wallonia, an area in the south, and comprises of the Walloons who communicate in French.â The administration some time in the past isolated the nation into these two locales, giving each command over its social, phonetic, and instructive matters. Despite this division, Belgiums conservative structure has assisted with keeping the nation together in spite of various European wars and assaults by neighboring nations. Divided Countries, for example, Indonesia, which is made out of in excess of 13,000 islands, are known as divided or archipelagic states since they are made out of archipelagos. Administering such a nation is troublesome. Denmarkâ andâ the Philippinesâ are likewise archipelagic nations isolated by water. As you would expect, the Philippines has been assaulted, attacked, and involved various occasions throughout the hundreds of years because of its divided shape, beginning in 1521 when Ferdinand Magellanâ claimed the islands for Spain.â Prolonged A prolonged or constricted country such as Chile makes for troublesome administration of fringe territories in the north and south, which are from the focal capital of Santiago. Vietnam is additionally an extended state, which has combat various endeavors by different nations to partition it, for example, the 20-year Vietnam War, where first French and afterward U.S. powers attempted ineffectively to keep the southern piece of the country isolated from the north. Punctured South Africaâ is an exemplary case of a punctured state, which surrounds Lesotho. The encompassed country of Lesotho must be reached by experiencing South Africa. On the off chance that the two countries are unfriendly, access to the encompassed country can be troublesome. Italy is likewise a punctured state. Vatican City and San Marino-both free nations are encircled by Italy. Projected A projected, or beg nation such as Myanmar (Burma)â or Thailand has an all-inclusive arm of an area. Like a stretched express, the beg confounds the executives of the nation. Myanmar has existed in one structure or other for a huge number of years, for instance, yet the countrys shape has made it an obvious objective for some different countries and individuals, dating to the Nanzhao realm in the mid-800sâ to the Khmer and Mongol empires. In spite of the fact that it is anything but a country, you can get a thought of how hard it is protect a distended nation on the off chance that you picture the province of Oklahoma, which has an unmistakable beg.

Friday, August 21, 2020

How Insects Attract a Mate

How Insects Attract a Mate In the event that youve invested any energy watching creepy crawlies, youve most likely unearthed a couple of woman scarabs or flies consolidated in the throes of affection. When youre a solitary bug in a major world, finding an accomplice of similar animal groups and the other gender isn't generally that basic. So how do creepy crawlies discover a mate? Unexplainable adoration Visual Signals A few creepy crawlies start their quest for a sexual accomplice by searching for or giving obvious prompts or signals. Butterflies, flies, odonates, and glowing creepy crawlies utilize visual signals frequently. In some butterfly species, guys spend a significant part of the early evening time watching for responsive females. Anything that appears as though a female might be examined, particularly if the item is an ideal shading and buoys like a butterfly, to acquire an expression from Muhammed Ali. Numerous types of flies roost in a spot that gives an away from of the territory. The fly sits, looking for any flying item that may be a female. On the off chance that one shows up, he rapidly takes off and reaches. In the event that his quarry is without a doubt his very own female species, he accompanies her to a suitable spot for mating-maybe a leaf or a twig close by. Fireflies might be the most popular creepy crawlies that tease utilizing visual signs. Here, the female imparts the sign to bait a male. She flashes her light in a particular code that tells passing guys her species, her sex, and that she is keen on mating. A male will answer with his own sign. Both male and female keep on blazing their lights until they have discovered one another. Serenades of Love-Auditory Signals On the off chance that youve heard the trill of a cricket or the melody of a cicada, youve tuned in to creepy crawlies requiring a mate. Most creepy crawlies that cause sounds to do as such to mate, and guys will in general be the crooners in species that utilization sound-related signs. Creepy crawlies that sing for an accomplice incorporate Orthopterans, Hemipterans, and Coleopterans. The most popular singing creepy crawlies must be the male periodical cicadas. Hundreds or even a great many male cicadas gather in a zone subsequent to rising and produce an ear-parting ensemble of melody. The cicada chorale as a rule incorporates three unique species, singing together. Surprisingly, the females react to the tune and can discover mates of similar species from inside the riotous ensemble. Male crickets rub their forewings together to create a rough and uproarious melody. When he baits a female near him, his tune changes to a gentler romance call. Mole crickets, which are ground inhabitants, really develop exceptional passage burrows molded like amplifiers, from which they intensify their calls. A few creepy crawlies basically tap on a hard surface to deliver their affection calls. The passing watch scarab, for instance, hits his noggin against the top of his passage to pull in a mate. These insects feed on old wood, and the sound of his head tapping reverberates through the wood. Love Is in the Air-Chemical Cues French naturalist Jean-Henri Fabre found the intensity of the bug sex pheromones very coincidentally during the 1870s. Male peacock moths came fluttering in the open windows of his lab, arrival on the work pen of a female. He attempted to trick the guys by moving her confine to various areas, however the guys constantly discovered their way back to her. As you would speculate from their plumose reception apparatuses, male moths scan for reasonable female mates by detecting sex pheromones noticeable all around. The female cecropia moth transmits a fragrance so ground-breaking it pulls in guys from miles around. A male honey bee utilizes pheromones to bait a female to a roost, where he can mate with her. The male flies along, stamping plants with his aroma. When he sets his snares, he watches his domain trusting that a female will arrive on one of his roosts. Unmated Japanese insect females discharge a solid sex attractant, which rapidly draws the consideration of numerous guys. In some cases, such huge numbers of male admirers show up at one time that they structure a packed group alluded to as a bug ball.

Tuesday, May 26, 2020

How Do I Roll Dice in C#

This application uses one instance of the Random() class in the object rnd. It also allocates enough space to hold the totals for scores 3..18 in the array Rolls[]. Member functions OneDice() returns a value between 1 and 6 - rnd.Next(n) returns values in the range 0..n-1, while ThreeDice() calls OneDice() three times. The constructor for the RollDice() clears the Rolls array then calls ThreeDice() however many times (10 million in this case) and increments the appropriate Rolls[] element. The last part is to print out the generated totals to see that it generates throws in accordance with the probabilities. A 6 sided dice has an average score of 3.5, so three dice should average about 10.5. The totals for 10 and 11 are roughly the same and occur about 12.5% of the time. Here is the output of a typical run. It takes no more than a second. Because its a console application, I included a Console.ReadKey(); To wait until you hit a key before closing. Program Output 3 46665 4 138772 5 277440 6 463142 7 693788 8 971653 9 1157160 10 1249360 11 1249908 12 1159074 13 972273 14 695286 15 463270 16 277137 17 138633 18 46439 Program Listing using System; using System.Collections.Generic; using System.Text; namespace exrand {   Ã‚  Ã‚  Ã‚  public class RollDice   Ã‚  Ã‚  Ã‚  {   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  private Random rnd new Random() ;   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  private int[] Rolls new int[19]; // Holds 3 to 18   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  public int OneDice() {   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  return rnd.Next(6)1;   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  }   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  public int ThreeDice()   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  {   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  return OneDice() OneDice() OneDice() ;   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  }   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  public RollDice(int Count)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  {   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  int i 0;   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  for (i3;i

Wednesday, May 6, 2020

Classroom Behavior Essay - 1462 Words

Would you be surprised to learn that in today’s classroom children sometimes aren’t learning due to behavioral issues? Teachers are attempting to teach classes in which students can be disruptive, disrespectful and defiant. Classrooms are often overcrowded which adds to the frustration of the situation. Teachers are often tempted to take the easy way out, using antiquated strategies that will usually not help the child to learn. In fact, some types of punishments can actually cause the child to become even more rebellious. The child can experience a sense of worthlessness after being punished again and again. Children do not act out because they are â€Å"bad.† They act out in the hopes of receiving some kind of response or reward. In the†¦show more content†¦On the other hand, if that child fills the need for attention by getting into trouble at school, they will get into trouble. Skinner tells us that â€Å"non-reinforcement leads to the extinction of a behavior.† In other words if teachers figure out what the child is getting from exhibiting a particular behavior, they can then give that child the exact opposite of the expected response. If our response is consistent the child will eventually give up the behavior in lieu of another which yields more satisfying results. The reward system is sometimes turned around to reinforce poor behavior. Often, children who are misbehaving are looking for some sort of a reaction. It is possible that they believe that it is better to not even try than to try and fail. It could also be true that the only type of attention they r eceive comes from the instances in which they misbehave. Although as adults it may seem logical that one would avoid being singled out or chastised, children who have little sense of self worth will â€Å"take what they can get.† Skinner calls his strategy for dealing with disruption â€Å"non-reinforcement.† Skinner’s theory claims that â€Å"non-reinforcement leads to extinction of behavior.† By ignoring disruptive behavior, a teacher can extinguish it. Eventually, the disruptive student will realize that their behavior will not gain any response will seek another way to belong to the group. There are manyShow MoreRelatedClassroom Behavior640 Words   |  3 PagesContracting With Disadvantaged Youths: Improving Classroom Performance, (3), 447-454 Classroom behavior management can be one of the most difficult issues teachers face today. With the variance of personalities in one classroom, it may be difficult for a teacher to stay actively in control of the ever-changing environment. The main question is, how do the new and upcoming educators of the world change the issue of behavior management in our own classrooms? First, think about the approach. Take someRead MoreA Case Study of Disruptive Behavior in the Classroom1728 Words   |  7 PagesDisruptive Behavior in The Classroom 1 A Case Study of Disruptive Behavior in The Classroom Grand Canyon University-EDU536 Peggy Mosley 05/01/13 A Case Study of Disruptive Behavior in TheRead MoreClassroom Behavior and Management Theories Essay2743 Words   |  11 PagesIntroduction I have chosen to research the classroom behavior and management theories of Judicious Discipline and Love and Logic: Taking Control of the Classroom,. I will attempt to summarize, in some detail, the authors’ findings and compare and contrast their main points. I will discuss how these two models influence and agree with, or contradict my own behavior management beliefs. Furthermore, I address how these strategies can be used in the classroom and offer my suggestions on the usefulnessRead MoreThe Impact of Classroom Technology on Student Behavior6162 Words   |  25 PagesJournal of Technology Research The impact of classroom technology on student behavior Angeline M. Lavin University of South Dakota Leon Korte University of South Dakota Thomas L. Davies University of South Dakota ABSTRACT The trend toward technology enhanced classrooms has escalated quickly during the past five years as students have become increasingly tech-savvy. Classrooms across the nation have become â€Å"wired† and textbook publishers now offer a wide variety of computerized teaching supplementsRead MoreNegative Behavior Of The Classroom1465 Words   |  6 Pagest of the problem of practice Negative behavior in the classroom makes teaching and learning difficult in urban schools. The results from the negative behavior has caused a decline in student profientency and teacher’s retention. Introduction The behavior of students in the classroom has transitioned over time. More disruptive behavior is emerging and adequate teaching is the declining. A rise in disruptive behavior in the classroom has caused educators to use more time on discipline rather thanRead MoreClassroom Behavior Management And Its Effects On Students Behavior Essay947 Words   |  4 PagesClassroom behavior management is considered to be one of the most important factors to determine student’s behaviors. With that being said, the study evaluated classroom behavior strategies that are aligned with Positive Behavioral Interventions Supports (Reinke, Herman Stormont, 2013). According to research, the impact of SW-PBIS has reduced problem behaviors and increased academic performance. However, despite the increase of PBIS many teachers continue to struggle with managing student behaviorRead MoreBehavior and Social Problems in Classrooms738 Words   |  3 PagesMany behavior and social problems observed in c hildren are related to poor classroom interventions that are designed to meet those needs. It is important that these models are applied during children’s development through positive interactions in the family, childcare centre, school and the community. However, not all conceptual models are appropriate in assisting student with behavior problems. Therefore, this essay will discuss appropriateness of the conceptual models to assisting students withRead MoreBehavioral Matrix And Classroom Behavior1537 Words   |  7 Pagesexpectations for student behavior in the classroom and school campus. A school wide behavioral matrix lists the school wide expectations for various times, location and transitions. Classroom teacher specific to that classroom creates a classroom behavioral matrix. Both school wide behavioral matrix and classroom matrix should contain the rules that are listed in the school wide expectations. These rules and expectations are displayed as a matrix, which is posted in classrooms, gym, cafeteria, hallwayRead MoreManaging Challenging Behaviors Within Classroom Management976 Words   |  4 Pageschallenging behaviours in our classroom continues to be as one of the most challenging problems in education today. Conte (1994, p.308) mentioned, If teachers, administrators, parents, and students acknowledge that the lack of discipline is a serious concern and interferes with the teaching-learning process, one would think that steps would be taken to remedy the problem.† Today s classrooms are more complicated than in the past. Discipline is now known as classroom behaviour management where newRead MoreClassroom Behavior Management For African American Students1295 Words   |  6 PagesEmotional/Behavioral disability is rapidly increasing, especially for African-American students and in students at younger ages. The U.S. Department of Education reports that an African American child is one and a half times more likely to be placed in a c lassroom for children with emotional disturbances than a White child (Children’s Defense Fund, 2011). I have observed that many of these students are often disengaged during literacy instruction. As a result, these students present literacy inadequacies in

Tuesday, May 5, 2020

Creating socially responsible value chains -Myassignmenthelp.Com

Question: Discuss About The Creating Socially Responsible Value Chains? Answer: Introduction Nestle was established by pharmacist Henri Nestle in 1867 on the seaboard of Lake Geneva, Switzerland. After many years of business operations, headquarter of the company is still in Vevey, Switzerland. In current time, Nestle is the biggest food company in all over the world because of its fundamental culture, values of environmental preservation and cleanliness in each country in which it is operating. Currently, the company has 468 Nestle factories in the business operations. This report focuses on the marketing and management concept in the business operations of Nestle. The objective of this study is to critically analyze key marketing activities of Nestle which take place in the local and international market. Along with this, report also focuses on the current marketing strategies and tactics adopted by the company to acquire and retain the customers and make profit in the operating market (Ghauri, 2015). Nestle is definitely one of the most capable food companies which has st rong presence in across the world. The employees of the company have skills to keep hold of their standards in terms of strong position level in the market. They ensure the fact that the products provided by the company are definitely best to use for all the customers. Nestle has the collection of the products to provide and all those products are the best in their types. Now days, marketing strategies has great importance in order to progress in the market. This is the reason company Nestle is selected for the discussion as the company is trying to maintain its top position by its effective marketing strategies in the market. Marketing concepts Nestle defines the concept of marketing in its own way. For the company, marketing is all about building the relationship with the customers based on the satisfaction and customer value by the use of modern marketing. There are two fold objectives of Nestle marketing i.e. attract new customers by offering them better quality and value in the products and retain the existing customers by providing satisfaction with its products. Nestle describes marketing as the social and managerial procedure by which good food and good life can be provided to individual and groups by creating and exchanging the values and products (Pealoza, Toulouse Visconti, 2013). Worldwide presence Today, Nestle is the biggest food and beverage company in all over the world along with worldwide; leader in nutrition, health and wellness. Customers in the world, from village area to big cities are united by promise of Nestle in terms of taste, quality, convenience and nutrition. Company is operating in 86 countries along with 250,000 employees across the world. The products of the company are available in almost every country. The business operations of Nestle are spread across three global zone which cover America, Asia, Europe, Oceania and Africa. By identifying the special needs in every region, the company is operating in these three zones locally but combined by common vision and objectives. The immense popularity of the company comes from its effective efforts to manufacture products that give nutrition and quality benefits at the affordable prices even in the remote region. Vision and mission statement The strategic objectives of Nestle Ltd are to focus on providing investor value by the attainment of sustainable, profitable long term growth and capital efficient in the market. Growth in the profitability will be attained by respecting quality and safety standards while manufacturing the products for the customers. By this objective, Nestle has vision to grow in the shortest possible time in each and every company along with the distinctive ability to fulfill the needs of the customers in every group i.e. from infant to old age, for pleasure and nutrition. This objective can be achieved by the development of wide range of food catagories of the highest quality. Further, mission of Nestle is to develop motivated and professionally trained employees in order to drive growth by innovation and renovation. So, the mission objective of the company is to provide best food and beverage products to the people in all over the world. Core values It is stated above that Nestle has global vision to be leading company in terms of wellness, health and Nutrition Company in the world. In this manner, there are some core values adopted by the company for the sustainability of the business. Those core values are described below: Direct a active, professional and motivated personnel and proud of its inheritance and enthusiastic about the future, Fulfill the dietetic requirements of the customers of all the age groups i.e. from childhood to old age by the innovative platforms of recognized food and beverage products along with the maximum quality, Provide investor value by the long-term development when playing responsible and important role in the economic, communal and ecological segments in the countries, Focus on all the aspects of advertising and communication factors to attract the customers in the market, Communications with the customers including applicable, cutting-edge and maximum standard of accountable communication, Positive innovation and reformation society which is the main factor of success in the market, and Completely incorporated systems for the traders and consumers and make sure effectual business procedures Marketing mix There are various marketing strategies adopted by Nestle to stay competitive in all over the world. For the company, marketing strategy is the foundation of a successful marketing plan for the products. This includes set of specific actions required for the successful business for instance, using low cost product to attract the customers. With the low cost product, company is able to establish strong relationship with the customers and enhance the interaction with them in the market. Basic marketing strategies of Nestle are to develop brands for every product (Wong, 2010). There are effective marketing mix strategies adopted by the company and those are as follows: Product Nestle has one of the largest and premium range of food and nutrition products in all over the world. The ready food markets have been increasing across the world which is properly and deeply covered by the Nestle. So, Nestle is focused on improving its brand image in the food market and manufacture new products in the organized food area. There are wide ranges of healthy food products for all age groups. Price Price range provided by Nestle on its products varies on varieties of the products i.e. very low to very high. Company uses various wrapping materials of lower to superior priced products which is helpful for Nestle to cover all the sectors related to customers including any age and their buying in bulk of a small price. Along with this, it is observed that there is the strong competition in the food and beverage market in terms of prices of the products. But Nestle is never behind this competition as the pricing strategy adopted by the company is capable to attract the customers in the market. So, current pricing strategy is very effective for Nestle and company should keep this in future also (Chakravarthy Coughlan, 2011). Place As Nestle is famous food and Beverage Company in all over the world so, the company has large distributed network of wholesalers, distributors, suppliers and retailers. Along with this, they are connected and loyal for the company. They are key player of the business and their performance is so strong that Nestle never face any kind of problem in the distribution and supply chain network in any part of world. For the new products, company needs to focus on the healthy perception of the products and in case of fresh food products; they should be kept in the suitable environment (Davis, 2012). Promotion In case of promotional techniques, Nestle is using variety of advertising tactics for the wide range of products. For the chocolate products, Nestle is using promotional tactics under which free bars are obtainable with the multi bar family packs. Along with this, Nestle has done tie up with Burger King in some countries in order to provide attractive offers to the customers such as meal coupons to its potential customers. For the healthy readymade food products, the promotion team of Nestle also works with the wellbeing and fitness centers like Fitness First and True Fitness to motivate and advise the consumers to consume healthy prepared foods of the company (Vakratsas, Demetrios Ma, 2005). Segmentation To attract the customers for the sale of the products, Nestle is using STP marketing strategy i.e. segmentation, target market and positioning. These are basic concepts of the marketing which are helpful for the companies to identify potential customers for their products. In case of Nestle, company is using demographics as well as behavioral segmentation. It is well known that demographic segmentation divides the market into various groups based on the demographical variables (Bickhoff, Hollensen Opresnik, 2014). Nestle always launch its products based on some variables like: Age- Nestle is always launching wide ranges of products for different ages people. For example, the company has launched Lactogen and Nestle Cerelac for babies for 1 month to 4 years. Along with this, Nestle has launched Nescafe for young people. For different age people, the company has different product offerings like Keylogges Cornflakes, Boost and Milo etc (Gootman, McGinnis Kraak, 2006). Family size- Nestle has also launched their products based on family sizes. The company has mini products for small families and big products for big family size such as Maggi family pack for big family, Cornflakes in large and small size. Occupation- Nestle has various products for the working and occupational people. For instance, the company has Nescafe for those people who have to work a lot. Along with this, company has launched Milo which is an energy drink. Loyalty status- There is various products by which Nestle has segmented its market based on customer loyalty. There are many customers who are loyal for some products like Maggie, Nescafe and Kit Kat etc (Bruning, Hu, Hao, 2009) Target market Nestle is using differentiated marketing strategies for the target market. The company basically targets different market segments and provides various attractive offers to them. The company has also launched various new products to get high level of sales and stronger position in the food and beverage industry within the segments. The company has targeted the markets based on family sizes, ages, occupation, and income and thus the company is launching new and innovative products. Along with this, the company is also targeting the market based on loyalty status so that customers can be loyal towards the specific brands. Positioning This is the process of positioning the brand image in the mind of the customers. In case of Nestle, company wants to provide health and nutritious food products to the customers. By the positioning process, objective of Nestle is to make the products as the part of daily life of the customers by meeting their absolute necessities (Hooley, Saunders Piercy, 2008). Supply chain The supply chain management of Nestle is extremely effective in order to set up big stage for the suppliers in the business operations. The company is able to gain competitive advantage by the useful assistance from the supply chain of the company. Along with the demand and supply planning, there are factors like corporeal logistics, preparation and procurement, and consumer services in the business operations of Nestle. In similar time, supply chain tactics accepted by Nestle are helpful in providing the products based on the market needs of the consumers in timely manner. Basically, supply chain management of Nestle is the arrangement of science and art which are helpful in achieving the corporate objectives in superiorly (Bag, Anand Pandey, 2016). With the help of supply chain process, Nestle identifies the specific requirements of raw material to produce products and services. Along with this, company also identifies the manufacturers for providing goods developed by the company and offered to the customers. The success of supply chain process of the company depends upon some important parties like distributors, manufacturers, suppliers, retailers, producers and consumers (Dharni Sharma, 2015). The supply chain process of Nestle is described in the given figure. Total quality management The business operations of Nestle are extremely dedicated in order to maintain safety and superiority in the manufacturing process to ensure safe and healthy products for the customers. Over the years, safety and quality for the customers are key concern for the implementation of main tactics by the company to manage value. So, similar perception is applicable to the complete portfolio of the company in the food and beverage goods by the methods and services. Based on the analysis of the website of the company it is observed that the quality and safety of the products is the core business principles of Nestle. Those principles adopted by the company for the operations at global level (Cullen Parboteeah, 2013). The excellence management systems and related activities of Nestle are developed by the guidance of quality policy implemented by the company. The strategy includes some important commitments of the company i.e. Meeting the preferences and expectations of the customers in market in order to encourage the development of product in the business operation, Developing and spreading no-waster and zero-defect attitudes for the employees of the organization, Managing with the quality regulations and requirements related to the external and internal food safety and health, and Giving priority to the quality as the group-wide objectives (Trematerra, 2013) It is analyzed that quality management system is effective to operate at the global level for Nestle to follow the definite principles in the countries. There are specific quality principles related to food and beverage goods to make sure benefits for the customers by food products. Apart from this, internal quality management system of the company is basically reviewed by autonomous certification bodies to make sure the compliance to the global principles and regulatory necessities (Park, Ungson Cosgrove, 2015). Corporate management mechanism There are different processes in the organization of Nestle by which company uses its synergies for the effective business operations. There are various methods used by the company for the effective business operations between diverse cross-businesses which are described below: Sharing of information and knowledge- By implementing of Global business excellence system, company is able to share the information and knowledge by using the innovative information technology and system. This is a comprehensive information system by which Nestle is able to do business together along with common technology infrastructure. Under this system, company collects standardized data by the systematic management if information in order to create knowledge and share it among the customers (Das, 2015). Open innovation model- Nestle has model of open-innovation which is the system encompassed from more than 300 external research units and collaborating them with the global level. In this network, more than 5000 technologists and research establishment and other companies are brought together. By the knowledge of both internal and external researchers, Nestle is able to improve the product range from open-innovation framework (De Witt Meyer, 2010). Creation of innovation acceleration team- There are many new and innovative products provided by RD team of Nestle at the international level. This is innovation management team by which company is able to create fast and innovative product introduction in the market. The team includes various RD and supply chain management experts. Along with this, they have responsibilities and tasks to improve and fasten the launches of new products in various markets. Human resource management Nestle is largest FMCG company operating in all over the world. For the successful business operations, there are skilled employees who recognize the requirements and needs of the customers in the market. Company focuses on effective HR activities for hiring and recruiting skilled workforce for the business operations. There are some HR activities adopted by Nestle and those are as follows: Recruitment- It is observed that the employees are engaged in various activities of Nestle. Employees in the company are hired by the effective recruitment process. As a dynamic flexible organization, Nestle is famous for its workforce or human assets which are one of the most important characteristics which differentiate the company in the market. Identifying, recruiting and retaining the talent are priorities of the company. The human resource teams develop the culture by the employee learning and sustain the growth by ensuring passion of the employees so that they can achieve the organizational goals. Employee relations- In the organized work environment, the labor and employee relations functions of HR are handled by the HR specialists in every area. The positive relations with the employees are basically considered as HR discipline which is important to strengthen the employer-employee relationship by providing job satisfaction, resolving workplace conflicts and employee engagement in the company (Oke, 2016). Compensation and benefits- Like labor and employee relations, HR department of Nestle provides various benefits and compensations handled by HR specialists with dual expertise. In terms of compensation for employees, the functions of HR includes evaluating competitive pay practices and setting compensations structures. Sustainability For the effective and sustainable business, Nestle is committed to some business principles in all the countries focusing on legal legislation, cultural and religious practices. Those business practices are described below: The business objective of Nestle is that the products of the company must be manufactured by management and employees in such way as to develop value that can be constant for the long term basis over shareholders, customers, workforce, business partners and various national economies in which the company is operating. Nestle does not focus on the short-term profit. Company basically focused on the long term business development. Along with this, company identifies the need to make the profit every year in order to sustain support from the financial markets and financial investments (Okeudo, 2012). Company considers that the regulations are the most important and efficient uphold of ethical conduct. In some areas, direction to management and employees in terms of intentional business values are beneficial to make sure that highest principles in the business are met by the company. Nestle is aware of the fact that the success and growth of the business is the reflection of professionalism and ethical values of the management and employees so, it is focused on the recruitment of right people along with appropriate training and development. For Nestle, customers have legitimate interest in the company in terms of its brands and the way in which the business is operating in the market (Pomeranz, 2013). Legislation in international market Nestle observes with the laws and regulations valid in various countries in which the company is operating. Company makes sure that the policies related to ethical practices are fulfilled in the business operations. By doing business in the responsible manner with the business principles, company is able to establish relationships with the customers in all over the world. Along with this, company is aware globalization is important for the growth and development at the global level. For this manner, Nestle is following some suggestions as ILO basic rights, and international code of marketing of Breast-milk Substitutes in the sustainable policies. Basically, company supports obligations and references for the self regulations and sustainable development. Consumers The key objective of Nestle is to create values for the customers that can be sustained by providing wide range of high quality and safe food products at the reasonable prices. The company assumes that communication and other promotional techniques have significant role in motivating the customers to select right products according their needs and requirements. For fulfilling this role in the responsible manner, Nestle makes determined efforts in terms of advertising i.e. Company does not misinform as the advantage resulting from the use of products, Company does not utilize unwarranted and unjustified brutality and bad language, Company does not shows discrimination and offensive attitude to political, religious, cultural, ethic and social groups, Company avoids such exhibitions that shoes inappropriate or dangerous use of the products, Further, company keeps away from the misuse of various events which can be the cause of bad experience and conflicts with the business image of the company (Park, Lee Kim, 2014). Along with the above discussed principles, Nestle does not sponsor radio and TV programs whose only strategy is to attract viewers that lie clearly about the use of offensive attitudes and gratuitous violence to minority or majority groups. Children as consumers In the sustainable business practices, Nestle as developed some principles for children. Those principles include communications including events, advertising and sponsorships to the children so that children should not be disguised. Further, company has principle that advertisements to children should not portray them unsafe situations and they should not accept the invitation from those people they do not know. Along with this, according to Nestle, food and beverage communication should not show the advertisements related to unsafe and irresponsible consumption (Lee Lien, 2015). Nestle corporate culture In the sustainable business, Nestle has adopted corporate business principles in the business operations. Company is committed for the sustainable corporate culture in the business practices. It is discussed before that Nestle is one of the most famous companies in the food and beverage industry. The company has employees from the different and diverse backgrounds. Nestle respect the diverse culture, traditions and mentality of each employees in each country. Aim of Nestle is to incorporate its own culture into the employees without changing the culture and identity of employees. In Nestle, there is the existence of distinctive work culture among the employees and management. Employees are highly motivated towards their work as managers and higher authority send motivational messages to the employees (Gilligan Hird, 2012). Corporate social responsibility It is described above that Nestle is operating in 83 countries with the help of 461 factories. Nestle basically operates in the developing countries and 50% of its plants are operating in the developing countries. Company has adopted principles and policies which are concerned with actions related to customers, employees, human rights and labor practices, suppliers and the environment (Lantos, 2001). It is the responsibility of Nestle to create values for the stakeholders along with enriching the nature. This concept basically refers a creating shared value including international laws, codes of countries along with the principles of the company. Nestle gives special focus on creating values in nutrition, water and development of rural areas. These are important for the corporate activities and for its value chain. Water- It is well-known that water is the life line for the people living in the society. Along with this, it is also important for the company for the production purpose (Melo, Garrido, 2012). Rural development- Most of raw material and inventories are supplied by the rural areas. So, Nestle is focused on the initiatives for well-being of farmers, workers, countryside communities, contractors and minor businesses for the long term success of the business activities. Nutrition- It is understood that healthy food and nutrition are the foundation of health of the societies. So, Nestle is focused on making the customers aware about Nutrition, wellness and healthy food products (Verain, Dagevos Antonides, 2015). The major areas of contribution of Nestle towards society are very vast and it is differentiated into five catagories. Those catagories are as follows: Areas Initiatives Water Raising awareness about water conservation and improve, Working to achieve water efficiency and sustainability for the business operations, Treating the water society discharge effectively, Advocating for effective water stewardship and policies, Engaging with the suppliers who are in the occupation of agriculture (Servaes, Tamayo, 2013) Rural development Executing responsible sourcing in the supply chain, Continuously advancing the green coffee supply chain, Following countryside framework of growth to understand the requirements of famers in rural areas, Rolling out the cocoa plan of nestle with cocoa farmers Environmental sustainability Providing climate change leadership, Improving resource efficiency in operations, Promoting proactive and transparency for the long term engagement in climate policy, Improving the performance of environment in terms of packaging, Optimizing and assessing the environmental impact of the product, Providing meaningful and accurate information related to information, Preventing natural capital including forests Human rights, people and compliance Eliminating child labor in the business activities, Addressing human rights and their impact on the business operations and supply chain, Improving gender balance in the workforce, Ensuring that the staff and stakeholders can report on compliance violations, Ensuring all Nestle employees are under the certified health and safety and management systems, Providing effective training based on the corporate business principles, environmental and nutrition sustainability, Operating against bribery and corruption (Vachani Post, 2012) Rolling out global youth initiatives in all over business operations Nutrition Reducing the level of sodium (salt) in the products, Reducing the risk related to nutrition by micronutrient fortification, Building knowledge leadership in the nutrition of children, Providing products full of nutrition designed especially for children (Sikiwa Basera, 2012), Leading in the industry in terms of health and nutrition research by the collaboration, Reducing level of sugar in its products, Motivating for the consumption of vegetable and whole grains (Tang, Sodhi Formentini, 2016), Reducing saturated fats and removing trans fats in Nestle products, Providing nutrition information to customers and providing advice on all the labels, Providing important guidance to the customers Sustainable packaging It is observed that the information on the food packaging labels is sometimes so small that people have to struggle to read it. So, Nestle started to use barcodes which can be scanned by Smartphone that make the information related to nutritional and product lifecycle instantly accessible. This is called beyond the label initiative taken by Nestle. The company uses quick response or QR codes with the mobile application or website. This process has been started in UK by the company with its best selling products i.e. Kit Kat and chocolate biscuits (Eden, 2011). The website basically looks at raw material, production, packaging and distribution. For example it shows that two key ingredients of Kit Kat are cocoa and sugar which are from fair-trade-certified farms. The company has trained over 20,000 farmers in the sustainable farming practices of cocoa. Further, Nestle has been operating with the dairy farmers to source the milk product. The company is engaged with the farmers to reduce the environmental impact. Since 2011, farmers have reduced greenhouse gases by 6%. The website also includes some details about the environmental achievements of Nestle. For instance, Kit Kat factory in New York along with more six factories in the country are verified by Bureau Veritas in terms of zero waste to landfill. Apart from the environmental sustainability, Nestle is also supporting the food charity FareShare. Nestle donates over a million meals which is the result that over 450 tons of waste was reduced to landfill. Conclusion This report discusses about core business practice of famous food company Nestle including three concepts i.e. marketing, management and sustainability. From the above discussion, it is analyzed that Nestle is the leading company in the food and beverage industry. The company has strong marketing principles and core values for the business so that healthy and quality food products can be provided to the customers. Apart from effective marketing, there are various steps taken by the company for the sustainable business operations. The company is concerned about the environment in which it is operating and focused on making people aware about the healthy food products. References Bag, S., Anand, N. Pandey, K.K., (2016), Green Supply Chain Management Model for Sustainable Manufacturing Practices: Green Supply Chain Management for Sustainable Business Practice, p.153 Bickhoff, N., Hollensen, S., Opresnik, M., (2014),The Quintessence of Marketing: Strategic and Operative Marketing PlanningSegmenting, Targeting, Positioning.pp. 47-11 Bruning, E. R., Hu, M. Y., Hao, W., (2009), Cross-national segmentation: European Journal of Marketing, 43(11/12), 1498-1522 Chakravarthy, B., Coughlan, S., (2011), Emerging market strategy: innovating both products and delivery systems, 40(1), 27-32 Cullen, J.B. Parboteeah, K.P., (2013), Multinational management, Cengage Learning Das, A., (2015), An Introduction to Operations Management: The Joy of Operations, Routledge Davis, B., (2012), Food and Beverage Management, (5th), London: Routledge De Witt, B., and Meyer, R., (2010), Strategy: Process, Content, Context, Oxford: International Thompson Business Press Dharni, K. and Sharma, R.K., (2015), Supply chain management in food processing sector: experience from India: International Journal of Logistics Systems and Management, 21(1), pp.115-132 Eden, S., (2011), Food labels as boundary objects: How consumers make sense of organic and functional foods: Public Understanding of Science, 20, 179-94 Ghauri, P.N., (2015), Managing International Subsidiaries: The Case of Swedish Firms, Academy of Marketing Science (AMS) Annual Conference (pp. 150-154), Springer International Publishing Gilligan, C., Hird, M., (2012),International Marketing Strategy and Management(Vol. 17) Gootman, J. A., McGinnis, J. M. Kraak, V. I., (2006), Food Marketing to Children and Youth: Threat or Opportunity, National Academies Press Hooley, G. J., Saunders, J.A. Piercy, N.F., (2008), Marketing Strategy and Competitive Positioning, (3rd), Harlow: Financial Times Prentice Hall Lantos, G. P., (2001), The Boundaries of Strategic Corporate Social Responsibility: Journal of Consumer Marketing, 18 (7), 595-632 Lee, S., Lien, N., (2015), The influence of adult family members on children's fast food consumption: a health belief perspective: Journal of Communication in Healthcare, 8(3), 185-196 Melo, T. Garrido, A., (2012), Corporate reputation: a combination of social responsibility and industry: Corporate Social Responsibility and Environmental Management, 19, pp. 11-31 Oke, L., (2016), Human Resources Management: International Journal of Humanities and Cultural Studies (IJHCS),1(4), pp.376-387 Okeudo, G. N., (2012), Effect of Corporate Social Responsibility on the Society: British Journal of Science, 3 (1), pp156-163 Park, J., Lee, H., Kim, C. (2014), Corporate social responsibilities, consumer trust and corporate reputation: South Korean consumers perspectives: Journal of Business Research, 67, pp. 295-302 Park, S.H., Ungson, G.R. and Cosgrove, A., (2015), Co-aligning Strategies with Management Structures and Systems: In Scaling the Tail: Managing Profitable Growth in Emerging Markets, pp. 91-107, Palgrave Macmillan US Pealoza, L., Toulouse, N., Visconti, L. M., (2013),Marketing management: A cultural perspective, USA: Routledge Pomeranz, Y., (2013), Food analysis: theory and practice, Springer Science Business Media Servaes, H. and Tamayo, A., (2013), The Impact of Corporate Social Responsibility on Firm Value: The Role of Customer Awareness: Management Science, 59 (5), pp1045-1061 Sikiwa, M. Basera, C.H., (2012), The Influence of Socio-cultural Variables on Consumers Perception of Halal Food Products: A Case of Masvingo Urban: International Journal of Business Management, 7(20), 56-66 Tang, C.S., Sodhi, M.S. and Formentini, M., (2016), An analysis of partially-guaranteed-price contracts between farmers and agri-food companies: European Journal of Operational Research, 254(3), pp.1063-1073 Trematerra, P., (2013), Aspects related to decision support tools and integrated pest management in food chains, Food Control. Vachani, S. and Post, J.E., (2012), Creating socially responsible value chains: Role of companies, governments and NGOs: Business, society and politics: Multinationals in emerging markets, pp.17-44 Vakratsas, Demetrios Ma, Z., (2005), A Look at the Long-run Effectiveness of Multimedia Advertising and Its Implications for Budget Allocation Decisions: Journal of Advertising Research, 45 (2), pp. 24154 Verain, M. C., Dagevos, H., Antonides, G. (2015), Sustainable food consumption. Product choice or curtailment, Appetite 91, 375-384 Wong, K. K., (2010),Approved Marketing Plans for New Products and Services, USA: iUniverse